Group & Promotional Text

Dataconversion Direct’s services allow you maximise the return on the growth in mobile marketing. Our solutions include:

 

• A Group Text Web Interface allows you to interact easily with your target group (customers, colleagues, volunteers etc.). By going online you can create groups, send messages and receive replies. A complete audit trail is kept and live web reporting allows you to measure response rates, segment your database and record all communication. This service is currently used by financial institutions to talk to staff, by retailers to keep their customers up to date on sales and special offers and by colleges to run clubs and associations. It is hands-on and simple. The solution can be initialised on-line or from your own mobile phone.

• Promotional Text

• Short code numbers are used for on-pack promotion, direct mail and e-mail response and acquisition activity. From the simple campaign: “Text this number and you could win the latest iPod..” or “Text this number to win a free..”, to more complex campaigns that involve code marketing “Text the number on the pack to see if you are a winner”.  Promotional Text enables you to track response and build a valuable database. Split super-loyal from loyal.  Different codes can be used to track response from different media. On-line reports show the response in real-time.